MaxGood.work is a platform for leaders, managers, HR professionals, consultants, trainers and coaches. All of these people do coaching — supporting other people to achieve professional and organizational objectives — and MaxGood.work works in concert with them to serve their coaching clients.
Coaches, in their various roles, are the creators of Avatars on the platform. These Avatars serve both the coach and their coaching clients. The coaching clients are also users of the platform, but coaches in their various roles are the creators and directors of Avatars.
MaxGood.work uses AI to align, support and develop people in your organization through continuous coaching. It helps your people develop a growth mindset and crucial skills, supports better decision-making, and encourages the adoption of good practices and organizational standards, improving organizational outcomes.
MaxGood.work delivers wise, hyper-contextualized, consistent, and timely coaching for people who need help with professional goals or impediments to career advancement.
MaxGood.work is built on a foundation of curated licensed content from experts with insights and guidance on a wide variety of management, business, leadership, agility, and process improvement topics. All Avatars build on this foundation by selecting the content they wish to incorporate. For example, a sales-coach Essential Avatar might incorporate content from Doug Allen and Alexei Zheglov.
MaxGood.work is aware of context because users provide information about themselves and the Avatar stays synchronized with the situation and context of every user as they progress through their coaching journey. This is bi-directional: Avatars sync with the coaching people get in real life, and coaches can see and respond to the coaching people are getting from the AI. This continuity feature is essential for achieving effective professional outcomes.
Unlike human coaches, AI-powered coaching is not influenced by mood, bias, or other human factors. It maintains a high level of consistency by coaching from curated Foundation Content, the personal context you provide, and your specific business context (provided in an Essential Avatar or Enterprise Avatar setup). You get the same high-quality support whether you are interacting with it for the first time or the hundredth.
A MaxGood.work Avatar is a coaching assistant. There are two kinds of Avatar:
Essential Avatars are powerful representatives for a specific human coach and replicate that person's personality, style, approach and expertise. An Essential Avatar represents that coach and interacts with the clients of that coach. Essential Avatars are listed publicly.
Enterprise Avatars are created to perform a coaching job within an organization. Although they might have a personality, their focus is typically on an aspect of organizational performance. Enterprise Avatars are typically integrated into organizational workflows and tools such as JIRA or Microsoft Teams. An Enterprise Avatar helps the people in an organization achieve organizational goals.
Yes. MaxGood.work provides personalized coaching tailored not only to your unique business needs and challenges but also to individual users' roles, expertise, and other factors. It can incorporate your company-specific content and context, including policies, vision statement, and more. For Essential Avatar and Enterprise clients, each user receives personalized coaching relevant to their individual role and expertise while staying aligned with the broader context and objectives of the team and organization.
Yes. AI-driven coaching services can be tailored to reflect the unique challenges, policies, and procedures of businesses operating in multiple countries. MaxGood.work is available in English, Spanish and French, and can be localized to any other major language around the globe.
The MaxGood.work platform has a few important advantages for coaching work:
MaxGood.work draws on the expert knowledge of several renowned figures in the fields of management, business, leadership, lean operations, and Agile methodology. Some of our featured authors include Lyssa Adkins, Mishkin Berteig, David J Anderson, Doug Allen, and Mary Poppendieck, among others. Our list of Licensed Authors is continuously expanding to incorporate a broad spectrum of knowledge and expertise.
The insights and knowledge from our Licensed Authors are woven into the AI-driven coaching your Avatars provide. This curated Foundation Content informs the guidance your clients receive, so they are working from trusted, high-quality material. When an Avatar references this content in its coaching, it provides links so the reader can go deeper at their leisure.
The system uses a sophisticated combination of retrieval-augmented generation and prompt engineering so that Foundation Content is used appropriately for each specific coaching interaction.
Essential Avatars and Enterprise Avatars can select which titles from our licensed Foundation Content are included or excluded. For example, if there is an author you do not want included, you can configure your Avatar to exclude that person's titles.
No. One of the key advantages of MaxGood.work is its ability to draw on a wide range of Foundation Content from multiple authors at the same time, so the guidance your clients receive is as relevant and valuable as possible. Instead of being limited to the knowledge of a single expert, you benefit from the combined wisdom of several experts in the field of management and performance. That wide-reaching perspective gives you a robust understanding and a diverse set of approaches for your coaching challenges.
MaxGood.work uses multiple large language models to perform various aspects of its coaching duties. These models create responses, check that content is good, summarize content, and handle several other tasks. MaxGood.work is constantly updated to use the best models available on the market. It also uses AWS and PostgreSQL, and is written in Python.
MaxGood.work is designed to fit into your existing workflow. Its 24/7 availability means you can reach it whenever you need it, and it works with a range of digital tools and platforms. If you are looking for a custom integration, please reach out by email.
MaxGood.work currently has expertise in management topics such as Lean, Scrum, product development, coaching, stress, leadership, time management, and sales, plus a few other specialties. We are continuously expanding our areas of expertise to better serve our users.
Yes. MaxGood.work provides analytics at various levels. For individuals it generates a simple set of usage metrics and a badge system for achievements. For Essential Avatars and Enterprise Avatars it provides broader analytics that indicate overall trends, collective strengths, and areas where the Avatar is serving users, all while maintaining individual privacy and confidentiality. This multi-level approach lets you track development over time, refine your approach, and stay aligned with your team or organization's objectives.
Essential Avatar and Enterprise accounts can upload unlimited reference documents that stay private to your account and are made available to all users in your account.
For example, if you are an Agile coach with a team you are supporting, you can upload all of your assessment results so that your Avatar incorporates this information as it supports your team members.
Or, if you are the manager of a team or a department, you can upload your team members' RACI matrix documents so that your Avatar can support your team members more effectively.
The possibilities are unlimited: any documents that support your team can be uploaded. Your Avatar references this team content when it is appropriate to the coaching interactions you and your team members are having.
Every account can reach a support Avatar that helps you get the most out of the MaxGood.work platform. Beyond that, every Avatar you create has a character that is entirely determined by you when you set it up.
An Avatar's character is made up of three main aspects: the starter prompts that help users get going with it; the mission, vision, values and expertise that define its overall purpose and direction; and the detailed description that governs style, approach, and many other subtle aspects of how you want your users to experience interacting with it. We offer free onboarding to support you in setting your Avatar up.
An Avatar's character cannot change the underlying capabilities of the large language model, and in particular the safety features of that model cannot be bypassed. Each Essential Avatar or Enterprise Avatar subscription has one customized character, which may be changed and updated at any time. Enterprise self-hosted subscriptions can configure an unlimited number of Avatars.
When you are signed in, go to your profile page, open the Account tab, and choose the delete option. You can also cancel your subscription at any time by emailing info@maxgood.work or by contacting your account representative. Your subscription remains active until the end of the current billing cycle.
The Essential Avatar subscription model is designed to be flexible to meet your team's needs. If you have more than 100 people on your Essential Avatar account, contact us about an Enterprise subscription. Email info@maxgood.work for more details.
Avatars automatically use your interaction history when formulating responses to you. By default, however, the MaxGood.work human team does not analyze individual interaction histories: this is confidential, and we have strong policies, procedures and technical measures in place to maintain your privacy. If you give written permission by email, we can look at your interaction history to better understand your needs and identify any unusual issues. We always respect your privacy and confidentiality.
There is an administration panel that lets you add and remove individual users, and bulk-upload up to 100 users in one go. We can also make arrangements for single sign-on connectivity for your organization, for example through Microsoft or Google sign-in systems.
For each user of your Avatar you can also set account expiry dates, examine their interaction history with your Avatar (as part of the continuity features), and upload user-specific information (as part of the hyper-contextualization features).
For Essential Avatar and Enterprise subscriptions, special arrangements to download data can be made by contacting info@maxgood.work .
Yes. Even within an Essential Avatar subscription, each user can manage their personal settings, including profile information, professional information, and other personal preferences. The system is flexible and even allows you to share structured data with the Avatar to make use of the hyper-contextualization features.
MaxGood.work is available 24/7 and responds faster than a human coach can, so clients get coaching whenever and wherever they need it. The platform is designed to complement human coaches, not replace them.
MaxGood.work draws on extensive curated Foundation Content, giving it a broad and deep understanding of management topics, techniques, and skills. It can recall and apply relevant expert knowledge in the context of a coaching interaction faster than a person can. Human coaches also possess deep expertise, but they may not always make the right connections or recall the material in the moment.
MaxGood.work can incorporate your company-specific content and context into its coaching, such as policies and vision statements, so the guidance your people receive is relevant to your specific business context. A human coach can also incorporate your company information, but may need more time to understand and apply it.
AI-powered coaching is not influenced by mood, bias, or other human factors. It maintains a high level of consistency by coaching from curated Foundation Content and your specific business context. Human coaches, while also professional, can have variable performance due to natural human factors such as mood or fatigue.
Yes. MaxGood.work personalizes your clients' coaching experience based on their specific needs and context, and it tailors the sessions further as the interactions accumulate. Human coaches can also offer personalized coaching; the platform's ability to work from large volumes of context leads to a high degree of personalization.
MaxGood.work is built to respect user confidentiality, with important caveats. It adheres to stringent data privacy laws and protocols, and employs data anonymization techniques that prevent the identification of users from the data it stores or processes. Human coaches, bound by professional ethics, also maintain confidentiality; on the platform, confidentiality is enforced through programmed protocols, robust data security measures, and anonymization. One crucial exception: the users of an Avatar are coaching clients of that Avatar's admins, so those admins can see all of a client's interactions with that particular Avatar. If you have an account with more than one Avatar, the interactions are kept separate, so the admins of one Avatar cannot see your interactions with a different Avatar.
While both MaxGood.work and ChatGPT are powered by large language models, MaxGood.work is designed specifically for performance coaching. It uses curated Foundation Content in management topics to provide reliable and accurate guidance. For Essential Avatars and Enterprise Avatars, it incorporates client-specific context and content consistently across all users in the organization, which general-purpose chat systems do not do. Avatars sync with real-life coaching to provide continuity between you and your clients' experience. MaxGood.work also reaches out proactively to encourage people to continue the coaching process.
MaxGood.work provides personalized coaching based on users' unique needs and the context they are in, and tailors that coaching as the interactions accumulate. ChatGPT responds to the input it is given, but lacks the same depth of personalization and context-specific tailoring.
The expertise of MaxGood.work lies in its targeted approach to performance coaching. It draws on Foundation Content from Licensed Authors. Compared to ChatGPT, it is less likely to hallucinate or generate inaccurate or irrelevant information, which makes it more reliable and trustworthy for coaching. ChatGPT has a broad range of knowledge across many subjects but lacks the targeted management content and personalized coaching that MaxGood.work offers.
MaxGood.work and ChatGPT are versatile in different ways. ChatGPT can generate content on a wide range of topics, making it a general-purpose AI model. MaxGood.work is highly specialized and dedicated to personalized, contextually relevant performance coaching. It keeps its focus on performance coaching: if a user makes requests far removed from that domain, such as help writing a fantasy novel, it declines. Its mission is quality and expert guidance in individual performance coaching.
MaxGood.work, like ChatGPT, is powered by a large language model, which gives it a strong capability in understanding and generating text. Its responses are specifically targeted at performance coaching, and its ability to incorporate curated Foundation Content and client-specific context sets it apart.
MaxGood.work works with email, Discord, Microsoft Teams, Slack and JIRA, so you can reach the coaching tools inside the platforms you already use.
Yes. MaxGood.work is continually expanding its integration capabilities. We plan to integrate with various assessment tools and work management tools, so the platform connects with the tools you use daily. More integrations will be announced as part of our commitment to continually improve your experience.
Publishing an API is on our mid-term roadmap. We are open to collaborations where interested parties integrate MaxGood.work as a co-branded service into their own tools, systems, or workflows. If you are interested in such a partnership, we encourage you to reach out to us for a more detailed discussion.